WideglobeInsights
Work with us

Business development services · Nairobi, Kenya

From a business idea to an enterprise that keeps records, sells and grows.

Wideglobe Insights trains, mentors and advises entrepreneurs, MSMEs and producer clusters across Kenya, and gives the programmes that fund them clear evidence of what was delivered and what changed.

2012 incorporatedUpper Hill, Nairobi6 service linesMulti-county field teams

The enterprise pathway

How we take an enterprise or cluster from training to investment.

  1. 1

    Classroom BDS

    Business planning, marketing, bookkeeping, digital and climate skills.

  2. 2

    360 Diagnostic

    On-site scoring of governance, operations, finance, markets and inclusion.

  3. 3

    Growth Plan

    Prioritised actions with an owner, timeline, resources and result.

  4. 4

    Mentorship

    On-site sessions, field visits and remote follow-up against the plan.

  5. 5

    Access to finance

    Business cases, supplier quotations and investment-ready applications.

Who we are

A Kenyan consultancy built on start-up training and mentorship

Wideglobe Insights Limited is a Kenyan consultancy incorporated in 2012 and based in Upper Hill, Nairobi. We help entrepreneurs, enterprises and institutions grow through practical training, mentorship, advisory services and evidence.

Our work began in business start-up training and mentorship. Over the years we have built a delivery model that takes participants from an idea to a functioning, record-keeping, market-ready enterprise, and that gives programme owners reliable data on what was delivered and what changed.

We work for national and county government agencies, development partners, NGOs and community-based organisations, financial institutions, and private enterprises. Our Nairobi base coordinates assignment-based field teams across Kenya, and we form joint ventures and consortia for large assignments.

  • Integrity · every report and shilling documented
  • Excellence
  • Innovation
  • Inclusion · women, youth, persons with disabilities
  • Collaboration
  • Responsibility · lawful, careful use of data

Our vision

To be a leading African consultancy advancing enterprise growth, institutional effectiveness and inclusive development through knowledge and innovation.

Our mission

To deliver practical advisory, training, research, mentorship and programme-management services that help organisations and communities achieve measurable, sustainable outcomes.

What we do

Six service lines, contracted separately or as one programme

Advisory

Consultancy & business advisory

Enterprise diagnostics, business planning, feasibility studies, market development and financial capability: record keeping, costing and pricing, cash flow and investment readiness.

Training

Entrepreneurship & capacity building

Modular start-up, financial literacy, operations, leadership and digital business training, adapted to each cohort's sector, literacy level and language.

Mentorship

Mentorship & BDS

Structured one-to-one and group mentorship and coaching that turns training into measurable progress in the business.

Evidence

Research & data

Baselines, needs assessments, market and value-chain studies, surveys and analytics to guide programme decisions.

MEL

Monitoring, evaluation & learning

Results frameworks, indicator tracking, field verification, dashboards and learning reviews, with data broken down by sex, age, disability and county.

Delivery

Programme implementation

Multi-site, high-volume field delivery: mobilisation, facilitator management, quality assurance and reporting to the client's templates.

How we deliver

A managed lifecycle for every assignment

Multi-county programmes need tight planning, verified data and quick correction. We run every assignment through the same six phases.

Assignment lifecycle

  1. MobiliseConfirm scope, stakeholders, deliverables, risk register and calendar.
  2. DesignTools, staffing, training resources and quality standards; contextualise the curriculum.
  3. DeployCoordinate facilitators, mentors, supervisors and field logistics across counties.
  4. MonitorReview coverage, attendance, budgets and data integrity.
  5. AdaptClose gaps through documented corrective action.
  6. CloseValidate outputs, hand over data and tools, submit final reports.

Our six-step mentorship model

  1. Profile & baselineWhere the business stands today
  2. Match mentorsBy value chain and location
  3. Mentor & coachStructured sessions on the plan
  4. Visit & follow upField visits and remote check-ins
  5. Track & referAction plans, finance and market links
  6. Report outcomesChange measured, not just activity

Quality standards

  • Verified participant identity and attendance, manual and online
  • Pre- and post-training assessments and feedback for every cohort
  • Mentorship logs and action-plan tracking
  • Validation rules, exception logs and audit trails on all data

Recent assignments

Business development for young entrepreneurs

2024Kajiado County

Youth Business Development Training

Ilmamen Baptist Child Development Centre

Training in business planning and ideation, financial literacy and resource management, marketing and go-to-market planning, and pitch refinement, delivered through interactive workshops and case studies, followed by mentoring and coaching.

12 participant clusters · January to March 2024

2025Nairobi · Kiambu · Kajiado

Youth Business Development Services: Mentoring and Coaching

Ecovest Consultants Ltd

Strategic business planning, market entry and positioning, workflow and operations improvement, and capacity building through coaching and skills transfer for owners of small businesses.

200+ business owners · three counties

We serveNational & county governmentDevelopment partnersNGOs & CBOsFinancial institutionsPrivate enterprises & MSMEs

Our people

Led from Nairobi, delivered by specialists in the field

Edwin Kimeto Cheruiyot

Founder & Managing Director

  • BSc Mathematics, University of Eastern Africa, Baraton (2003)
  • Postgraduate Diploma in Actuarial Science, University of Nairobi (2008)
  • Diploma in Insurance, College of Insurance (2015)
  • Supervisor, BDS training under the Nyota Program, Bungoma and Kakamega counties

Associate experts

For each assignment we bring in associate experts, trainers and mentors under written agreements, recruited from the region wherever possible.

  • Business development services
  • Corporate & training development
  • Agricultural value chains
  • Environment & climate resilience
  • Gender, youth & inclusion
  • Monitoring, evaluation & data

How we work

Accountable, inclusive and safe

Inclusion by design

Venues, timing and language planned around women, youth and persons with disabilities, with results reported for each group.

Local language and context

Delivery in English, Kiswahili and local languages, with case studies from the same county and value chain.

Data protection

Enterprise data handled under the Data Protection Act, 2019: informed consent, restricted access and secure storage.

Ethics and safeguards

A signed code of conduct for every expert, SEA/SH training before deployment, and a grievance channel for participants.

Contact

Planning an enterprise or youth programme?

Tell us about your programme, the counties and the number of enterprises you want to reach. We will set out how we would deliver it.

Phone

+254 721 635250

Email

info@wideglobeinsights.co.ke

Office

Upper Hill, Nairobi

P.O. Box 28119-00100, Nairobi, Kenya